Your step-by-step guide to a successful trade fair participation
After receiving your signed main exhibitor or co-exhibitor application, we will send you an admission letter.
It contains your access data for our Online Service Center (OSC) - the place where you can book most services that lead you to success:
Stand construction, wall graphics and electricity, only to name a few.
Media Entry and Co-Exhibitor
Upload and amend your data for the online and printed exhibitor directories and the Seatrade Europe app at the Online Shop for Media in the Online Service Center.
Our official and only partner for catalogue and media entries as well as digital marketing is NEUREUTER FAIR MEDIA GmbH.
Do you have questions regarding your media entry? Please contact NEUREUTER FAIR MEDIA GmbH:
Register your co-exhibitors easily via our Online Service Center.
Service bookings and standbuilding
Please use the Seatrade Europe Online Service Center (OSC) and order your desired services and stand equipment as soon as possible. The current prices are valid until 9th August 2023. For orders received later, an express surcharge of 20% applies.
Have you thought of everything? You can find the entire catalogue of our bookable services here:
All deadlines of the order dates can be seen here:
Your free quota of digital exhibitor passes will be made available to you in the Exhibitor Ticket Shop for downloading to your smartphone, for example. We recommend that you personalize your exhibitor passes and then make them available:
Please remember to take care of your applications and approvals regarding your stand construction (e.g. booth height approval or approval of multi-storey exhibition stands). This is the direct way to the respective forms.
Binding minimum requirements are full-surface floor covering (carpet, etc.), stand lettering (company name) and stand partition walls decorated in a manner visually appropriate to the surroundings. Exhibitors are required to demarcate their rented booth space with booth boundary walls unless they bring their own booth.
Please order the required flooring and your stand partition walls at the Online Service Center (OSC):
Make sure that you order your waste disposal in due time here:
Every exhibitor is obliged by the Conditions of Participation and the Technical Guidelines to avoid and dispose of waste. Therefore, please order your required waste bags or roll containers in advance at the Online Service Center (OSC). Waste deposited in front of the stands will be disposed of before and during the event for a fee.
A surcharge of 20% per m³ or part thereof will be levied for valuable/raw materials that have not been declared and/or remain in the hall after you have left your stand. Hazardous waste will be disposed of at cost.
The set-up and dismantling times can be found here:
Please pay attention to the traffic guide and delivery information:
No construction or dismantling passes are required for the construction and dismantling periods. Access to the Hamburg Messe exhibition grounds during the set-up and dismantling periods is via a cash deposit arrangement (see Traffic guide (PDF)).
Organize an exhibitor event like a pro
Press conference, stand party or workshop: Exhibitor events taking place during Seatrade Europe on the premises of Hamburg Messe will be listed. Register exhibitor events here:
When making your plans, please note that your party can start at 4:30 p.m. at the earliest and end at midnight at the latest. If you want to play music, you are required to notify GEMA.
Here you will find all the important forms for your party:
Are you still looking for a conference room for your seminar, press conference or business appointment? Please contact Ms. Carola Tepper, she will inform you about the availabilities.
Invite your customers
As an exhibitor, you have the opportunity to invite your customers to visit the Seatrade Europe Expo completely free of charge. Regardless of how many visitors will use your ticket code, you will not incur any costs. Use your individual promo code, which we sent to you by e-mail or order invitations in our Online Service Center to invite your customers:
Find all the information about how to perfectly invite your customers here:
You did not get the promo code or have questions about the coupon codes? Please contact us!
Simply add your individual promo code to the banner generator on our website and download the graphic for e.g. your e-mail signature:
Increase your visibility
On our social media channels you can find all news about Seatrade Europe in Hamburg. Become more visible and inform your customers about your business and products at #STCEurope. Use our social media reach for updates on your appearance at the trade fair and get in touch with cruise professionals from all over the world. Are you reporting on an exciting topic as part of your participation in Seatrade Europe? Let us know! Tag us on:
Expand the presence of your brand through our sponsorship opportunities. We’re happy to support you with a range of measures that allow you to reach your target group without any scatter.
We serve you talent - Find all information about the Job Route here:
Job Route
We award your HR strategy - Participate in our Lightning Pitch Competition here:
Prepare your time on-site
In addition to the conference tickets free of charge you receive according to your stand size, we offer you a 50% discount on additional tickets you might want to buy. Enter the code "EXCO2023" and select the category "Exhibitor" in the conference ticket shop and the discount will be deducted.
Take a look at the Seatrade Europe Conference programme:
The Seatrade Europe app for iOS and Android is now available for download in the stores. Look forward to comprehensive exhibitor profiles, interactive hall plans, the complete programme and more.
Mark your calendar
The 2023 conference theme "Scaling Sustainably" underscores the agenda with discussions taking a deeper dive into navigating both the present and what lies ahead and focusing on the importance of continued reinvention and expansion that is both responsible and practical. Take a look at the Seatrade Europe Conference programme:
In addition to the conference tickets which you receive free of charge according to your stand size, we offer you a 50% discounts on additional tickets you might want to buy. Enter the code "EXCO2023" and select the category "Exhibitor" in the conference ticket shop and the discount will be deducted.
You are invited: From 16:30 – 18:30 on Wednesday and Thursday, our networking format "It's wine o'clock" will transform the Plaza in Hall A1 into a relaxed and communicative meeting place for exchanging ideas with experts from the maritime industry.
We are looking forward to meeting you as an exhibitor at Seatrade Europe on Wednesday and Thursday!
At the two stages Showcase Deck and Creators‘ Deck you will experience conference sessions where the most interesting minds of the industry will discuss upcoming trends - from interior design to sustainability solutions. Free of charge for all visitors.
Take a look at the program here:
Our Cruise Night will take place on 07th September 2023 at the International Maritime Museum (by invitation only). Enjoy an evening with relaxed networking!
Please download your two tickets in our Online Service Center (Book your services > Exhibitor ticket shop > Exhibitor passes):
Tickets must be personalized when ordering, but only the name of the company is checked at the entrance. Therefore, the tickets are company-specific and there is no need to change the name on the ticket if the recipient changes.